"Hints and tips for the search engine submission and optimisation of websites from an experiened submission provider."

Website design hints & tips

Consider our website design tips when creating your own website.

Alternatively, Marketing-r-us can design or modify your website for you.

Have you considered promoting your websites link popularity with our Linkbuilder program?

We now provide our Linkbuilder program to assist in the placement of links directly to your website, right across the internet. At Marketing-r-us our link building and popularity campaign is focused as much as possible in attaining links from other websites to yours, but without the need for you to place any form of link back. The long-term aim is to achieve even higher rankings than normally possible with website submission alone. The Google search engine pays much attention to the number of links pointing to your website and this upgrade solution is dedicated and targeted to ensure four specific elements are attained; to assist your ranking positions even further, to increase visibility of your website, to bring new visitors to your website, and to ensure the sustained building of inbound links to you, increasing search engine link popularity.

Useful hints and tips when preparing your website for submission

The contents of this page highlight some of the optimisation changes Marketing-r-us applies to websites prior to submission to search engines and directories. Although many of them consist of hidden coding, these changes are vital to achieve a higher ranking in the search engines.

• Avoid introduction pages
  Try to stay clear of intro sites forcing users to 'Click here to enter the site.' Search engines such as Google will not spider beyond this first page.
• Use HTML rather than FLASH
  Flash animated sites might look very impressive but their contents can't be picked up by search engines. If you must use FLASH provide a HTML equivelant of your site.
• Check how your site is seen by search engines
  Preview your site in a text only browser. This is how most search engine spiders actually see your webpage.
• Do not cheat!
  Some clever folk out there think it will improve their ranking if they apply sneaky practices such as the repeat of a certain keyword in white on a white background. Google will pick up on schemes like this and ban your site!
• Avoid frames
  Search engines see all parts of your frame as individual pages. After searching, users might be pointed to a particular page rather than the whole frameset.
• Promote your site
  A large part of the Google ranking is determined by the amount of pages which link to your site. Make sure that you promote your site and you allow people to link to it. You also might want to consider programs such as our Linkbuilder to increase the number of pages linked to you. Check your link ranking here.
• Page titles
  This is probably the easiest to get right - yet so many webpages fall short in this category. Make sure that all pages have meaningful titles!
• Include a site description
  Think of a precise site description and include it in the meta tag at the top of each page.
• Think carefully about your keywords!
  Although less important for search engines such as Google, keywords will specify the search terms your site can be found under for automated search engines. Apply them carefully to the meta tag and consider that many search engines will not pick up more than 3 or 4 of these per page.